While it is great to attract new customers, the most valuable aspect of having a company is repeat business. Once you get that customer, you want them to keep coming back. Repeat business is how companies flourish. How do you get customers to keep coming back you may ask? Well, it can actually be quite […]

As you probably know, the Boston social media marketing landscape is extremely competitive. It’s not enough to solely post about the products and services that your business offers. In order to stand out from other businesses, you’ll also need to engage with customers through the content they are interested in. Although you’ll need to market […]

The world of Atlanta social media marketing is massive. And, it can do wonders for getting your business’s name out there. But, with the highs come the lows. So, here’s how you should handle negative comments on your social media accounts: Read Carefully Read the comment. Then read it again. And once more. Make sure […]

When it comes to considering who your business will choose to assist with your small business internet marketing, it is understandable if you feel overwhelmed. If your business doesn’t appear on the first page of searches, potential clients may not even know you exist. The better your online visibility, the better the results from your […]

Anyone can design a website nowadays. But that doesn’t necessarily mean that website is visually appealing or effective. Miami web design is more complex than culling cool images and putting some killer copy in there. Your website is a piece of modern-day rhetoric. You need to convince your audience to perform a task, which is […]

With more than 500 million users, Instagram has successfully landed its place as the king photo sharing social media network. With all the visually compelling content available on the platform, it’s easy to understand what all the fuss is about. Instagram marketing is a great tool to leverage your brand and appeal to customers. However, […]

Understanding your audience is a huge factor when planning your business social media presence and advertising. The rising rate of engaged Millennials and Generation Z makes them an important group to target and understand. They make up a huge portion of the population and have different views and opinions about what is going on around […]

There is an ongoing debate on whether online or offline marketing is better for small businesses. Large numbers of small businesses are switching from offline to online marketing for a variety of reasons, especially cost! Prior to the Internet, marketing was difficult and expensive. Many business owners focus so much energy on their product and not […]

On Tuesday, May 23rd, important new announcements were made at the Google Next Marketing Conference. For digital marketers, this is welcome news for improvements on Google AdWords functionality and reporting. The three biggest announcements were related to accelerated mobile pages (AMPs), Google Attribution and Store Sales Measurement. These tools are will improve marketer’s accuracy and […]

As the internet continues to expand businesses are finding it increasingly difficult to manage their online reputations. It can be daunting to monitor news feeds, hashtags, social media, websites, and blogs to make sure your business maintains a positive reputation online. Although overwhelming, it is vital that your online reputation is positive because most people […]