Live chat seems to be popping up on business websites of all sizes. That’s because there’s no doubt that this customer service tool is efficient in assisting customers and creating new leads. Once your business’s website implements live chat, a plethora of opportunities are created. To get started on live chat, here are four do’s […]

If you’re a business owner, you want consumers to be able to access your website on any device, at any time. As consumers constantly switch between their smartphones, laptops, and desktops, so should your website. This is known as responsive web design, and it is quickly becoming a solution to keep up with the many […]

Content marketing is a key way to connect with your audience and boost your rankings online. However, posting content that doesn’t serve a purpose can damage your business’s reputation and cause your audience to lose interest. Creating engaging content should be the top priority of your content marketing strategy. Here are two ways you can […]

The great thing about working online is that it is always evolving to improve the user experience. However, when it comes to content marketing, the changes can be somewhat difficult to keep up with. This can impact your numbers. So, read to learn about the latest trends that could affect how many people see and […]

Email marketing is alive and well. This important tool is essential for an effective marketing strategy to engage your customers and drive sales. In fact, 66% of online consumers over the age of 15 made a purchase as a result of a marketing email. Email marketing success comes from a carefully created and optimized email. […]

We all know that having a digital marketing strategy is crucial to the success of your business in our digital-driven world. Even if your business isn’t an online business, an online presence is a must for even local and land-based businesses. The reality is, your clients and customers are online, and digitally is the most […]

From managing your business on social media to posting on your blog or website, there are plenty of ways to promote your business online. Although there are many opportunities to build your business online, you can make some major mistakes along the way. Check out these four online marketing mistakes to avoid from a Jacksonville […]

Every business wants to be noticed by consumers. With Google ads, your business can have a better chance of being seen by users when they search for a product or service. One of the best ways to utilize Google ads is using AdWords. By choosing these keywords, your business has a better chance of being […]

2018 is a big year of change for Facebook. With an emphasis on locality and genuineness, another new Facebook update will make it easier for local news sources to be legitimized and publicized within their demographic. However, it seems that this update won’t just benefit news sources. How? Keep reading to learn more: How Can […]

Google maps optimization is quickly becoming one of the most important parts of SEO. This process creates more traffic to your company’s website to generate leads for your business. With maps optimization, consumers can find your business when they search for a service in a given area. Check out these Google maps optimization techniques from […]