Facebook is a valuable asset when planning your company’s marketing strategy. Facebook allows you to engage with customers and allows them to interact with your company. However, marketing using Facebook is not always guaranteed to be successful. Companies that do not correctly market on Facebook may be doing more harm to their business as opposed […]

Building your brand can be one of the most valuable investments for your business. Think about powerful brands such as Disney, Apple, and Nike. All of these brands create products with both tangible and intangible benefits for their customers. Loyal customers return to these brands because of the emotional appeal they offer. Consumers continue to […]

When used properly, Facebook can be an extremely valuable marketing tool. With marketing using Facebook, you can target a wide range of people that are all interested in your product or business. Not to mention, these days pretty much everyone has a Facebook. The problem that most businesses have is that they don’t know how […]

Curious about the success that comes with a strong social media presence? But not entirely sure where to start? Utilizing Twitter for business is a lucrative way to increase site traffic, build a community, and connect with your customers. But, simply having a twitter account and being active is not enough for guaranteed success. Here […]

Unfamiliar with Pinterest? Then it’s time to set your social media presence apart with useful Pinterest tips … We all know the benefits of utilizing social media for business growth. Facebook, Twitter, and Instagram are some of the common choices for developing a social media presence for brands and companies. But, you may be unaware […]

One of the first things that come to mind when talking about new social media tactics is video. Video has become one of the best ways to engage and retain viewership. Much more so than a simple status update. For example, Facebook video on average reaches 135% more Facebook users organically than a photo does […]

When using Facebook to further promote your business or product, it is important to know who exactly is using Facebook. While Facebook has grown more popular over the years among all age ranges, there is still a target demographic that Facebook appeals to. Your 90-year-old grandmother and your 12-year-old niece might both be on Facebook, […]

Hashtags add a boost to your social media marketing in Jacksonville. They increase your exposure and make it easier for users to find you online. So, how do you get started with hashtags? First, you need to know what they are! What are Hashtags? Think of hashtags as a filing system for content on the […]

Chances are you use social media in your personal everyday life. But, what about using it to help grow and expand the reach of your business? 82% of small business owners use social media in some capacity to help get the word out about their business or product. In addition to not wanting to be […]

At this point, we’ve all heard about social media marketing in Miami. We know that it is important because when it is done correctly, it is extremely effective. But, when social media marketing is done incorrectly, it can actually be detrimental to your business. So, how do you make sure you are doing it right? […]