Facebook ads are a great way spread the word about your website or business. You can reach potentially millions of people and you can do it in a fun and engaging way. When it comes to Facebook ads though, there’s more to it than just creating the ad. It’s also important to consider the type of ad you use. Let’s take a look at some of the different types of Facebook ads and which one is best for you from an Atlanta Facebook ads company.
Domain ads are the most used ad format on Facebook. These ads consist of a single image with optional text and a link to the website. Chances are you have seen one of these in the right column when scrolling through your Facebook page.
Multi-product ads started in 2015 and allow you to give prospective customers several options to peak their interest. Facebook can automatically optimize your ad to have your “most clicked on” image appear first, thus increasing the likelihood of Facebook users visiting your site after seeing it.
Offer ads are ideal for people that are already familiar with your brand, whether they are already followers of your page or they have visited your website in the past. Offer ads give people some sort of coupon or offer that is available to them either online or in-store.
Video Ads are great for both brand awareness and retargeting. Of those that watch your video, you can actually retarget them with further ads based on the duration of the video they watched.
Are You Looking for an Atlanta Facebook Ads Company?
When it comes to Facebook ads it’s more than just the ad, it’s the kind of ad you chose. If you aren’t sure what kind of ad to use, consider asking an expert. Contact ustoday to learn how we can work with you to start a Facebook ad campaign that will work for you.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.