Best Internet Marketing Company | Optimizing Blogs

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When it comes to writing blogs for SEO purposes, there are a few steps you can’t afford to skip. Here are the 3 Best ways to help get your blogs noticed.

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Tags and Categories

Organization is key

Categorizing your blog posts can help your rankings if there are a large number of blogs written. Tags will allow you to add even more keyword optimization to your writing. Blogs allow you to create tags and categories that help you group related posts together. This is both a useful navigational aid for people browsing your blog and a tool you can use strategically for SEO. Every category or tag you use creates a new page that will include the name of the tag or category in the URL, along with a lot of relevant content and links on the page.

 

Relevant Links

Better links, better results

Links are one of the most important aspects of optimization. Having solid links can make a huge difference in your rankings. Each time you write a new post, think about any blog posts you’ve already published that are relevant to what you’re writing now. Wherever it makes sense to do so, add in those links and if you can do so naturally, use anchor text that relates to your target keyword for the older post you’re linking to.

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Keywords

Make your point clear

Having a designated list of keywords is incredibly important. Keywords allow you to target potential customers more accurately. Keyword research should be one of the first steps you take in developing a blog strategy for SEO because it helps you figure out the types of topics your audience is interested in. For each blog post you write, it’s smart to have a primary keyword or two in mind, along with a few similar or related secondary keywords. You’ll want to use these in the post where relevant, but only when it makes natural sense to do so.

 

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