The best way to dominate social media is to start with users’ emotions. There are plenty of generic posts on the market today, but they should trigger emotions within the reader. Let’s take a look at how you can benefit from the best social media agencies!
Create Emotion with the Following:
For starters, the best way to evoke emotion is, to begin with, color content. Color psychology is directly related to human behavior. It does play a large part in subliminal decision-making for buying your product or service.
For instance, red indicates a “sense of urgency” in that people should act now. Orange colors are best used as a call-to-action, while purple promotes a calming presence.
2. Inspire Change
Moreover, you can get started with emotional posts by inspiring change. This is a great way to market a campaign that is doing something for the greater good. For example, Toms focuses on buying shoes and another pair is donated to another person in need.
3. Fear of Loss
Furthermore, you can effectively evoke emotion by posting about fear of loss. This means that you are providing text that makes the users feel like they are missing out on something. You can add text that says, “Today Only” and “For Members Only”. This makes users feel like they are missing out on a discount or special exclusively for your products!
Do You Need the Best Social Media Agencies?
All in all, emotion-centric posts can help you dominate your social media campaign. It is important that you are making themes that represent your company efficiently. Make sure that you are taking heed to this notion and strategizing right away. Contact us today to get started!
Tapkannia is a graduate of Florida International University with a B.A. in Political Science and a minor in International Relations. She enjoys being a part of a team working on media and digital marketing strategies. She finds solace in the written word and producing quality content.
81% of U.S. users have at least one account on social media, and over 50% have more than one. More than 80 million small businesses have Facebook Pages. Instagram ads can potentially reach over 849 million users. Social media has arguably experienced the most growth of any digital marketing strategy. Its impact on business growth […]
69% of potential employees won’t apply to a business that has a bad reputation 92% of consumers read online reviews before deciding to engage with a business 85% of people think online reviews are as valuable, or more, than personal recommendations Your personal reputation isn’t so different from your business’s reputation online, except that online […]
87% of industry professionals say they use video in their digital marketing strategy 92% of marketing professionals are able to make videos with assets they already have Video content marketing can increase brand awareness by 54% Video is currently dominating content marketing trends. It’s been shown to give a huge boost to lead generation, conversions, […]
35% of the workforce in the U.S. is made up of Millennials, the largest generation represented 70% of Generation X would rather work independently than collaboratively, and they have earned the most college degrees (35% over Millennials at 19%) Generation Z now accounts for 5% of the workforce Part of managing a business and creating […]
Content marketing is less expensive than paid advertising by 62%, and creates three times as many conversions Voice search is an increasingly growing industry, expected to earn over $40 billion by 2022 53% of marketing strategies utilize interactive content to generate leads 2019 was a big year for the digital marketing game. Google released its […]
Over 70% of marketing strategies miss out on optimizing ads with customer behavioral data 53% of content marketing uses interactive content to generate leads 27% of marketing professionals find budgeting costs to be the most challenging What do job interviews, investor pitches, and digital marketing strategies have in common? It’s not hard to spot. If […]
Have you created a new blog? That’s great! But creating the blog is only half the battle. You also need to get traffic to it. It is useless to develop fantastic content if no one gets to read it. So it is essential to look for ways on how you can increase traffic to your […]
When you do simple research for the top web design resources and tools, you’ll be flooded with hundreds of ideas. From one side, it’s great because you get a chance to find a tool designed specifically to help you out. From the flip side, the decision-making process can last for hours and even days. So, […]
As designers and developers, our web team always works to put themselves in the shoes of the intended audience. So, when a local criminal defense attorney with 35+ years of experience came to Digital Resource for a website revamp, we had our work cut out for us. The Problem Our goal was to redesign and […]
The Problem 0 to 100? Try 1000 to 1! A local home services company was building beautiful outdoor kitchens for luxurious, tropical homes. What they were not building was a successful SEO strategy that would bring in more business. The Strategy Let us paint you a picture. This company could not be found in the […]