The best way to dominate social media is to start with users’ emotions. There are plenty of generic posts on the market today, but they should trigger emotions within the reader. Let’s take a look at how you can benefit from the best social media agencies!
Create Emotion with the Following:
For starters, the best way to evoke emotion is, to begin with, color content. Color psychology is directly related to human behavior. It does play a large part in subliminal decision-making for buying your product or service.
For instance, red indicates a “sense of urgency” in that people should act now. Orange colors are best used as a call-to-action, while purple promotes a calming presence.
2. Inspire Change
Moreover, you can get started with emotional posts by inspiring change. This is a great way to market a campaign that is doing something for the greater good. For example, Toms focuses on buying shoes and another pair is donated to another person in need.
3. Fear of Loss
Furthermore, you can effectively evoke emotion by posting about fear of loss. This means that you are providing text that makes the users feel like they are missing out on something. You can add text that says, “Today Only” and “For Members Only”. This makes users feel like they are missing out on a discount or special exclusively for your products!
Do You Need the Best Social Media Agencies?
All in all, emotion-centric posts can help you dominate your social media campaign. It is important that you are making themes that represent your company efficiently. Make sure that you are taking heed to this notion and strategizing right away. Contact us today to get started!
Tapkannia is a graduate of Florida International University with a B.A. in Political Science and a minor in International Relations. She enjoys being a part of a team working on media and digital marketing strategies. She finds solace in the written word and producing quality content.