81% of digital marketing professionals say interactive content is more effective than static content in grabbing attention. Interactive content generates twice as many conversions as static content. 88% of digital marketing professionals say interactive content helps them stand out against competitors. The way technology keeps evolving, more and more innovations are being made that make […]

55% of digital marketing professionals say blog content is their best strategy in lead generation. A survey conducted by WordPress found more than 409 million users view over 21.1 billion webpages every month. 77% of online users habitually read blogs. On average, content marketing gets three times more leads than paid search advertising (according to […]

81% of U.S. users have at least one account on social media, and over 50% have more than one. More than 80 million small businesses have Facebook Pages. Instagram ads can potentially reach over 849 million users. Social media has arguably experienced the most growth of any digital marketing strategy. Its impact on business growth […]

46% of Google searches are for local businesses. 56% of local businesses have not claimed their Google Business listing. 75% of enabled users voice search every week.   Every start-up or small local business eventually runs into some obstacles when trying to cast a wider net and bring in more solid leads and customers. Increasing […]

Compared to companies that don’t have well-defined omnichannel customer experience programs in place, those that do achieve about 91% higher year-over-year upsurge in customer retention rate. 68% of Millennials demand an integrated and seamless customer experience regardless of the channel. 86% of customers will pay up to 25% more for products or services just to […]

93% of online experiences start with a search. 61% of all visits from social media come from Facebook. More than 50 million businesses use Facebook.       Include Lengthier Content Longer and better content is king. One of the trickiest things to add to any approach at improving the SEO on your pages and […]

Personalized emails get an 18.8% open rate and a 2.1% click rate. 74% of website visitors get frustrated when web content isn’t personalized. 63% of millennials are only willing to share their personal information if they receive personalized offers Do you know that the people who visit your site are there for different reasons? These […]

A/B testing subject lines can increase your chances of getting people to click A/B testing allows you to find the ideal balance between content depth and conversion rate 70% of consumers rely on opinions from online reviews to make purchase decisions If you are struggling to gain visibility and website traffic from Google, you are […]

80% of brand audiences prefer watching a live video to reading a blog post or an article Facebook has more than 2.32 billion active users every month Facebook Live videos produce six times as many interactions as traditional videos. If you’re a small business owner in a market that’s crowded with competitors, then you may […]

Facebook has more than 2.32 billion active users every month Since the start of 2019, India has the highest number of active Facebook users (300 million) surpassing the US at 210 million users 68% of Americans are hooked on Facebook There is no denying that when it comes to the battle of social media platforms […]