There are about 600 million visual searches on Pinterest every month. Image-based Ads have an 8.5% conversion rate, and Pinterest is estimated to earn $ 1 billion a year in ad profit by 2020. It is projected that by 2021, brands that incorporate visual search and voice search in their websites will have an increase […]

As of July 2019, three of the most popular messaging apps are WhatsApp, Messenger, and WeChat 61% of consumers are in favor of personal messages from businesses 51% of customers have a high propensity to shop with a business if it offers instant messaging Do you know that more than half of the US population […]

21% of marketers write for search engines. 91% of content gets no organic traffic from Google. 50% of search queries are more than four words.   With the New Year coming, it will be important to stay on top of trends and make sure you have your keyword lists optimized for potential changes. Here are […]

78% of content marketers incorporate press release services into their content strategy. 44% of journalists say that press releases are the most trustworthy source of brand-related information. 61% of marketers say generating traffic and leads is their top challenge.   The press release is not dead. In fact, it’s the key to good public relations […]

Worldwide digital ad spend is predicted to reach over $375 billion by 2021. 47% of shoppers are open to buying items from a bot. Google receives over 100 billion search queries per month. Bots Cut out the middleman! Bots provide a direct line between your customers’ problem and the best solution. Through integration with a […]

Today’s consumers spend more than 5 hours per day on their smartphones. 57% of the online traffic in the United States is coming from smartphones and tablets. On average, people check their phones 150 times per day and spend at least 1 minute and 10 seconds in each mobile session.  Whether we’re willing to admit […]

Personalized emails get an 18.8% open rate and a 2.1% click rate. 74% of website visitors get frustrated when web content isn’t personalized. 63% of millennials are only willing to share their personal information if they receive personalized offers Do you know that the people who visit your site are there for different reasons? These […]

80% of brand audiences prefer watching a live video to reading a blog post or an article Facebook has more than 2.32 billion active users every month Facebook Live videos produce six times as many interactions as traditional videos. If you’re a small business owner in a market that’s crowded with competitors, then you may […]

By 2020, 85% of customer interactions will be handled without a human agent 35% of consumers want to see more companies using chatbots (Opus Research, 2018). 55% of respondents say they would most enjoy getting an instant response and answers to simple questions from a chatbot (The State of Chatbots Report, 2018). Generating a frequent […]

Average US smartphone user receives 46 app push notifications per day 40% of web push notification senders belong to either the eCommerce or media, publishing & blogging sectors Opt-in rates are much higher on Android devices (91.1%) than iOS (43.9%); users for the latter have to actively opt-in, while the former are automatically enrolled, say […]