Social media has become a huge part of marketing. What’s crazy is they’re all fairly new. The oldest of the current popular ones – Facebook – was launched in 2004 and didn’t become a social media powerhouse until years later. For a business, having influence on social media has pretty much become a necessity at […]

Facebook holds over 2.38 billion users globally, and 1.56 billion of those users log in every day 94% of revenue from Facebook ads is from mobile devices Facebook is the #1 social media platform used for marketing, and earns the highest return on investment (ROI) How many people can your business actually reach on Facebook? […]

Twitter has 145 million daily users. 20% of Twitter’s base is American. 44% of 18-24-year-olds use Twitter regularly.   While social media is one of the more lucrative yet difficult to master aspects of digital marketing, it is important to consider the specific rules and peculiarities that go into optimizing your Twitter account, as it […]

There are about 600 million visual searches on Pinterest every month. Image-based Ads have an 8.5% conversion rate, and Pinterest is estimated to earn $ 1 billion a year in ad profit by 2020. It is projected that by 2021, brands that incorporate visual search and voice search in their websites will have an increase […]

Compared to companies that don’t have well-defined omnichannel customer experience programs in place, those that do achieve about 91% higher year-over-year upsurge in customer retention rate. 68% of Millennials demand an integrated and seamless customer experience regardless of the channel. 86% of customers will pay up to 25% more for products or services just to […]

As of July 2019, three of the most popular messaging apps are WhatsApp, Messenger, and WeChat 61% of consumers are in favor of personal messages from businesses 51% of customers have a high propensity to shop with a business if it offers instant messaging Do you know that more than half of the US population […]

  70% of marketers say SEO is more effective at driving sales than PPC. 86% of experts use PPC data to help with their SEO campaigns. 21% of marketers write for search engines.   With the New Year coming it is important to keep an eye on some of the developing changes in digital marketing and maintain your edge. […]

65% of all clicks go to the first five results. Google gets more than 75k searches per second. 70% of marketers say SEO is more effective than PPC.     Many business owners and independent advertisers are familiar with optimization on social media and publishing platforms, but optimizing your writing can be more challenging, especially […]

Facebook has more than 2.32 billion active users every month Since the start of 2019, India has the highest number of active Facebook users (300 million) surpassing the US at 210 million users 68% of Americans are hooked on Facebook There is no denying that when it comes to the battle of social media platforms […]

Cisco predicts that video content will represent 80% of all internet traffic by 2021. Every month, 85% of internet users in the U.S. watch online video content on any of their devices. 54% of internet users want to see more video content from a business they support. These statistics show that the right time for […]