With so many people and companies using Google Maps, it is extremely important to make sure your business has a presence on it. Here are two great reasons why you should update your company’s map information. Google Reviews See what your customers are saying. Most companies solicit testimonials from satisfied customers after a service or […]

Getting your rankings up on Google Maps can greatly increase business for local companies. Here are the basics on why you should consider optimizing. Why Optimize?   Essentially, Google Maps optimization is a method of marketing in which you utilize the power of Google Maps to make your business easier to find. This can play […]

Facebook ads have changed tremendously since they were first introduced and are now a major part of the digital marketing business. Here are some benefits to remember next time you consider using Facebook for your business. Fine-Tuned Targeting   Facebook offers a plethora of targeting and retargeting options so you can show your ads to […]

There are only so many hours in a day. So, although social media is great for generating leads and boosting SEO, it does take a lot of time to maintain. You may only have enough time to manage one or two platforms. Most businesses have at least a Facebook page. So, putting that platform aside, […]

Where do you go for videos longer than a minute? YouTube and Facebook have pegged themselves as the best places for long-form content, but Instagram is changing how you may do social media marketing in Delray Beach. IGTV is bringing long-form video to Instagram, and it may turn into something your business wants to use […]

The internet has yet to completely take down television, but it continues to come in strong. As Facebook struggles to regain user trust and content creators are starting to steer away from a volatile YouTube environment, a new Instagram update – IGTV – is allowing users to post longform video content. Keep reading to learn more: […]

Writing content for your company’s social media can be challenging. Every day you have to come up with new creative ways to engage with users to get a positive feedback. Check out these three ways emojis can help keep your followers engaged. If you need assistance with your social media, contact our West Palm Beach […]

We have a new Instagram update upon us. But, instead of something changing yet again, Instagram is putting some big rumors to rest. From the myth of the chronological feed to the treatment of business pages, Instagram has some words for users speculating about the algorithm. Keep reading to learn more: Is the Chronological Feed […]

If you don’t know by now, Instagram is a heavy hitter in the social media world. With a whopping 800 million active users, and 80 percent of them following a business, its crucial for your small business to be active on Instagram. However, unfortunately, most small businesses don’t include Instagram in their marketing strategy, simply […]