56% of Americans stop buying from brands they believe are unethical 75% of consumers say they would take action against irresponsible companies Black hat marketing practices can get your business banned from search engines Not sure if you’ve noticed but the world is changing and it’s happening fast. What we value about a company is […]

COVID-19 earns around 20 million social media mentions a day Global social media usage has grown by nearly 50% since the Ebola epidemic in 2014 Brand awareness ads are a cost-effective way to keep companies front of mind There no other way to say it – it is a scary time to be a marketer […]

34% of bloggers say regular updates produce steady results. 72% of marketers describe content creation as the most effective optimization tool. 60% of blogs write 1-5 guest posts per month as a part of their strategy.   Writing guest blogs for partners can be an extremely lucrative practice for a number of reasons, so here […]

67% of all clicks go to the first result. Google accounts for 79% of al desktop search traffic. 50% of search queries are at least four words.   Many websites struggle with a high bounce rate, that is, many people are spending too little time on your site and leaving after only a few seconds. […]

  Welcome emails have an opening rate of 82%. Personalized subject lines get emails opened 50% more often. Videos in emails can increase open rates by 300%.     Email strategy has taken some drastic turns and twists over the last few years, but here’s how you can get your email strategy ready for the […]

By 2020, 85% of customer interactions will be handled without a human agent 35% of consumers want to see more companies using chatbots (Opus Research, 2018). 55% of respondents say they would most enjoy getting an instant response and answers to simple questions from a chatbot (The State of Chatbots Report, 2018). Generating a frequent […]

By 2040, there won’t be enough power bandwidth to keep every computer running across the globe (Semiconductor Industry Association). By 2020, the quantum computing market will be worth an estimated amount of $5 billion (Market Research Media). The United States invested $421 million in quantum computing research while 19 other countries have invested at least […]

When it comes to developing your Facebook profile, it is often a case of how much time you have taken to develop it properly. Here are a few ways you can add to the effectiveness of your profile and use it to draw in more leads from the web and direct traffic to your sites. […]

For anyone who is new to using platforms like Instagram for their social media ad campaigns, it can be difficult to keep up with all of the trends and tricks you need to know if you want a more successful campaign. Here are a few things you need to know if you want to expand […]

It is essential that you are taking advantage of everything Facebook ad management has to offer you. Facebook is one of the leading social media platforms people use every day. As such, that’s why you need to keep this momentum within your digital marketing campaign!   Where Do I Begin the Ad Process? 1. What […]