Welcome emails have an opening rate of 82%. Personalized subject lines get emails opened 50% more often. Videos in emails can increase open rates by 300%.     Email strategy has taken some drastic turns and twists over the last few years, but here’s how you can get your email strategy ready for the […]

Average US smartphone user receives 46 app push notifications per day 40% of web push notification senders belong to either the eCommerce or media, publishing & blogging sectors Opt-in rates are much higher on Android devices (91.1%) than iOS (43.9%); users for the latter have to actively opt-in, while the former are automatically enrolled, say […]

Email is the third most influential source of information for B2B audiences, behind only colleague recommendations and industry-specific thought leaders. 86% of business professionals prefer to use email when communicating for business purposes. 56 percent of brands using emoji in their email subject lines had a higher open rate, according to a report by Experian. […]

Cisco predicts that video content will represent 80% of all internet traffic by 2021. Every month, 85% of internet users in the U.S. watch online video content on any of their devices. 54% of internet users want to see more video content from a business they support. These statistics show that the right time for […]

Google Ads are the most popular way to see measurable progress on your websites. 65% of paid Google search result clicks go through mobile devices. Google owns 71% of search market share.     Because Google ads are so popular with many online advertisers, those that are new to the system can forget to employ […]

Without a doubt, video is one of the best ways to enhance your online presence with a personal and professional touch. Videos are engaging and showcase your business in a way that photos and words cannot. There are varying methods and means of using video to accomplish your marketing goals. This is why choosing among […]

Blogs are a fun way to share ideas with the online community. They’re one of the best ways to discuss ideas with a large audience that shares a common interest. And although there are millions of bloggers out there, very few blog writers know how to create great content. For that reason, here is a […]

In today’s world, traditional marketing is shifting tremendously. There are fewer TV ads and billboards and an increase in digital marketing. This form of marketing is gaining popularity due to its higher rates of client engagement and leads. If you are interested in learning the many benefits of digital marketing services, look no further than […]

People love coffee. It continually grows in popularity every year while maintaining a highly dedicated fanbase community. By nature, coffee is a very competitive field which means marketing your shop is crucial to its success. SEO for restaurants/coffee shops is the heart of their digital marketing strategy. Below are 7 tips to get your coffee […]

The success of a restaurant in today’s world goes beyond the location’s daily operations. The necessity for a restaurant to have a strong online presence is vital to its success, long-term performance, and even survival. A restaurant can have the best food in the world yet will still fail if it goes unnoticed. The following […]