Local maps optimization has also become a very important factor for SEO thanks to the new Google My Business display. It’s important that not only can you local customers find your website, but also your physical office location. Let’s take a look at some of the do’s and don’ts of maps optimization so you get the most of your Google listing from a Chicago maps optimization company.
Keep Information Consistent – Search engines tend to pull information from various sources to provide robust data about each business. For this reason, it’s important to make sure that all your information is correct and consistent everywhere. Your business URL, name, address, and phone number should be the same everywhere it is posted.
Provide Images and Videos – People tend to take a look at images and videos of a business before deciding to go there. This is especially true with restaurants. Take advantage of that by posting appealing photos or videos of your business and products.
Use P.O. Boxes – Google Places doesn’t like P.O. Box listings as addresses. If you register a new listing with a P.O. Box, the business listing may not be ranked for many primary location keyword combinations.
Have Inconsistent Information – As we talked about above, it’s important to have the same information across the board. If you are going to change your information for any reason on one outlet, make sure you change it across the board or Google will penalize you.
Are You Looking for a Chicago Maps Optimization Company?
Maps optimization can be a tricky thing to master. If that’s the case, Digital Resource is here. We are an industry leader when it comes to maps optimization and getting you to rank high. Contact ustoday to learn how we can get you ranking higher on Google using maps optimization.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.
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