Content Marketing in Wellington | the Dangers of Duplicate Content

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There might be a time when you feel tempted to pull some information off the internet and repurpose it for your own content. However, you might want to think twice before creating duplicate content online. Posting duplicate content can seriously harm your visibility on search engines. Below is some information you should be aware of when it comes to duplicate content and your online presence. If you need assistance with content marketing in Wellington, contact us today!


What are the benefits of Content Marketing in Wellington ?

You Lose Credibly on Search Engines

Duplicate content is a quick and easy way to lose credibility with search engines. There was a time when a business could get away with recycling content. Today, search engines are more advanced. Now search engines can identify duplicate content and will penalize your website. This will ultimately hinder your visibility online, which will affect your business in a negative way.


How to Fix Duplicate Content

We know creating duplicate content is dangerous, so how do you avoid this bad habit? First things first, rewriting content. If you are rewriting content, make sure you are not just rearranging words and pictures. Search engines will still recognize this as duplicate content. In order for Google to recognize your content as something trustworthy, make sure its 100 percent in your own words. Once you start creating consistent, quality content,  search engines will start rewarding your efforts. This leads to more potential customers visiting your site, and more leads.


Why is Content Marketing in Wellington important?

Do You Need Assistance with Content Marketing in Wellington?

Are you having a difficult time creating quality content consistently? Having a clear search engine optimization and content marketing strategy can be so beneficial for your online business. If you’re looking to improve your online presence, let us assist you! Request a free internet marketing analysis and get started today.

Free Internet Marketing Analysis

Our team is ready to review your website, your search rankings, and social media presence. We'll provide you with some tips to help you propel traffic, drive leads and increase revenue.

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