It’s crucial to the success of your business to keep up with current digital marketing trends. Therefore, If you don’t keep up with the current trends, you run the risk of your competition taking advantage of current trends and leaving you in the dust. Here are three digital marketing trends you should utilize in your strategy today! For more information, contact our Detroit digital marketing company!
Create Engaging Visual Content
As we know, there’s an overwhelming amount of information on the internet today. Visuals are a nice way to present your message to your audience in a clear and concise way. In fact, research shows that the human brain processes visual 60,000 times faster than text. Including infographics, and quality images in your content will certainly pay off in the end.
Start Utilizing Interactive Content
One of our many goals as marketers is getting our followers and customers to engage with our content. An effective way to prompt followers to engage with content is by posting interactive content. This type of content requires participation from the user, such as quizzes and polls, contests, voting, assessments and animated infographics. This gives the user a unique interactive experience.
Video is an effective way to deliver a clear message and evoke emotion in a short amount of time. However, a new digital trend on the scene is live video. This allows you to interact in real time with your followers and customers. Live video allows your followers to experience the excitement and allows them to connect with you on a more personal level.
Are You Looking for a Detroit Digital Marketing Company?
In any industry, trends are always changing with consumer preferences. To stay competitive,contact Digital Resource, a Detroit digital marketing company, for a free internet marketing analysis.Our digital marketing experts will ensure your business is always on trend for the best results. Update your strategy today!