As a business owner, you are constantly hearing about ways to help your business grow and bring in more customers. From search engine optimization to yellow page submissions, it’s hard to tell the good marketing advice from the bad. One specific tactic that you may have come across is Google Maps optimization. What exactly is Google Maps optimization? And, more importantly, does your business need it? Keep reading to find out and learn everything that you need to know about Fort Lauderdale maps optimization!
What Is Google Maps Optimization?
Google Maps optimization might sound a little complicated, but we promise you that it’s not. It is merely the use of Google Maps’ functionality to help make your business easier to find on Google Maps, specifically when a potential customer searches for a keyword that is related to your business. In other words, Fort Lauderdale maps optimization is a series of tactics used to make your business listing appear on Google Maps whenever somebody searches for a keyword related to your services or products.
Does My Business Need Google Maps Optimization?
Any and every business needs to start using Google maps optimization in order to survive in the constantly growing and evolving digital world. While it is extremely useful, not to mention expected, for large companies to utilize Fort Lauderdale maps optimization, it’s even more crucial for smaller businesses.
Why is Google Maps optimization so important for businesses? Simply put, it is the secret achieving the highest placement possible in the local business results listings on the Google Maps results on all relevant Google search engine results pages. As a result, practicing great Google Maps optimization doesn’t merely increase the visibility of your business, it plays an indispensable role in your internet marketing strategy as well.
What Are the Best Practices for Google Maps Optimization?
While there are a wide-range of tactics and strategies that used to achieve great Google Maps optimization, there are a few that are better than the rest. Some of the best practices include:
Enter complete data on your Google My Business listing. This should include your business’s name, address, phone number, and category. Also, make sure that all o your information is fully up-to-date.
Verify your location. By doing so, your business will be able to get a higher ranking on Google Maps.
Optimize your introduction. Make sure that your Google My Business introduction not only summarizes your business but is fully SEO optimized as well.
Get customer reviews. While it is unclear the exact extent user reviews play in the Google Maps search algorithm, it is no secret that a lot of positive reviews will lead to better map rankings than having none.
Hire an internet marketing company. There are a lot of factors that go into Fort Lauderdale maps optimization. As a result, the only way to ensure that it is being done effectively is by teaming up with an internet marketing company.
Where Can I Find the Best Fort Lauderdale Maps Optimization?
Now that you know the ins and outs of Google Maps optimization, it is time to start using it to benefit your business. For the best internet company to help your business with Fort Lauderdale maps optimization, look no further than Digital Resource. Request a FREE maps optimization analysis from us to get started today!
61% of digital marketing experts say improving SEO and expanding their online presence is their top priority. Organic SEO is about 6 times more effective than paid search ads. 52% of web traffic comes from mobile devices. One of the most effective ways to market your business online is by having a stellar website. But […]
81% of U.S. users have at least one account on social media, and over 50% have more than one. More than 80 million small businesses have Facebook Pages. Instagram ads can potentially reach over 849 million users. Social media has arguably experienced the most growth of any digital marketing strategy. Its impact on business growth […]
69% of potential employees won’t apply to a business that has a bad reputation 92% of consumers read online reviews before deciding to engage with a business 85% of people think online reviews are as valuable, or more, than personal recommendations Your personal reputation isn’t so different from your business’s reputation online, except that online […]
87% of industry professionals say they use video in their digital marketing strategy 92% of marketing professionals are able to make videos with assets they already have Video content marketing can increase brand awareness by 54% Video is currently dominating content marketing trends. It’s been shown to give a huge boost to lead generation, conversions, […]
35% of the workforce in the U.S. is made up of Millennials, the largest generation represented 70% of Generation X would rather work independently than collaboratively, and they have earned the most college degrees (35% over Millennials at 19%) Generation Z now accounts for 5% of the workforce Part of managing a business and creating […]
Content marketing is less expensive than paid advertising by 62%, and creates three times as many conversions Voice search is an increasingly growing industry, expected to earn over $40 billion by 2022 53% of marketing strategies utilize interactive content to generate leads 2019 was a big year for the digital marketing game. Google released its […]
Over 70% of marketing strategies miss out on optimizing ads with customer behavioral data 53% of content marketing uses interactive content to generate leads 27% of marketing professionals find budgeting costs to be the most challenging What do job interviews, investor pitches, and digital marketing strategies have in common? It’s not hard to spot. If […]
Have you created a new blog? That’s great! But creating the blog is only half the battle. You also need to get traffic to it. It is useless to develop fantastic content if no one gets to read it. So it is essential to look for ways on how you can increase traffic to your […]
When you do simple research for the top web design resources and tools, you’ll be flooded with hundreds of ideas. From one side, it’s great because you get a chance to find a tool designed specifically to help you out. From the flip side, the decision-making process can last for hours and even days. So, […]
As designers and developers, our web team always works to put themselves in the shoes of the intended audience. So, when a local criminal defense attorney with 35+ years of experience came to Digital Resource for a website revamp, we had our work cut out for us. The Problem Our goal was to redesign and […]