Voice search is already becoming a major part of our everyday lives. There are home voice speakers and phone voice searches that answer our commands by simply asking a question. Therefore, it is important that your business is optimized for online voice searches. Take a look at our tips from the best Google ads agency!
3 Tips You Should Know:
1. Accurate Business Data
In the first place, your company’s information needs to be accurate on all online platforms. This includes your website, social media profiles, and ads. As voice search is rolling out new updates, we recommend ensuring that your NAP is consistent.
In addition, NAP stands for Name, Address, and Phone number as the direct line of contact to your business.
2. Long-Tail Keywords
Moreover, take advantage of long-tail keywords in your online content. When most people use voice search, they use it in the form of a question. For instance, your CTA should be in question format, “Do You Need Dental Crowns in Okeechobee?”. The user may ask, “Where do I find dental crowns in Okeechobee?”, and your website is optimized as such.
3. Featured Snippet
Furthermore, many companies tend to overlook the snippet aspect of their web pages. The snippet provides a brief introduction of the actual services or products page. This aspect should entice readers to your page but optimized for query-related searches. Try to include detailed information that aids in query-oriented voice search results.
Are You Looking for a Full-Service Google Ads Agency?
Last but not least, it is important to us that you are placing importance onto the rise of voice searches. As your leading experts, we know how to get you the best digital marketing strategy for the future. Contact us today to get started!
Tapkannia is a graduate of Florida International University with a B.A. in Political Science and a minor in International Relations. She enjoys being a part of a team working on media and digital marketing strategies. She finds solace in the written word and producing quality content.