Google ads can be a great way to grow your business and get more web traffic. Think about how often you use Google in a given day. Now think about how often your potential customers use google. Why not reach out to them every time they go to google and search for what you have to offer? Let’s take a look at some of the benefits of Google ads in Tampa.
You Only Have to Pay If Someone Clicks Your Ad
Unlike more “conventional” ad methods such as newspapers and television, you only have to pay for your ad on Google if it works. Since Google’s advertising model is pay-per-click, you only pay if someone sees your ad in their search AND clicks on it. In addition, you can set how much you are willing to pay per click as well as set a daily budget. You get to make all the rules. You get to pick how much you pay and how often you pay it.
Large Customer Base
You can set the geographical location for where you want your ad to show, ensuring that more people in your market see it. This makes the odds of someone coming across your ad in a search and clicking on it stronger. You are also able to target someone the minute they are looking for your product or service. Unlike Facebook, where your ad might show up at any time, on Google the ad only shows up when someone is specifically searching for it.
With Google’s advanced tracking ability, you can track how many people see your ad, how many clicks on your ad, and how many take an action once on your website. This allows you to see how effective your ad is and make any necessary changes to make it even better. For example, if you notice a lot of people are clicking on your ad but nothing is happening once they get to your website, you know that something needs to be changed. That might be the landing page the ad takes them too or even the wording of the ad itself.
Google tracking also allows you to track the return on investment you are getting from your ad. Since you can see how many people are clicking on your ad and how many people are then taking action once they get to your website, you can see just how much it cost to get that person to you and how much they spent once they got there. Not to mention the fact that you can also stop or even cancel your ad at any point without having to break any sort of contract.
Are You Interested in Google Ads in Tampa?
The benefits of Google ads far outweigh the costs. Not only do you only have to pay when someone clicks on the ad, you can control who sees the ad and who doesn’t. If you are interested in creating Google ads for your business, contact ustoday to find out how we can assist you with your Google ads in Tampa needs.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.