Link building is one of the more confusing and important aspects of digital marketing. With search engines changing their algorithms often, it is tough to properly link build. Thankfully, there are ways to do it without getting too confused. After you read this blog you’ll not only be able to use link building in Jupiter and elsewhere.
Three Things to Remember:
External Links to Your Site is Important
When it comes to modern link building, external links to your site is a huge way to improve your link building. You can’t control external links but you can do your best to create engaging content that people would want to link to. The better content that you create, the greater chance that you will see external links to that content.
Not All Links Are Created Equal
The biggest thing you can remember when focusing on link building is that not all links are the same. Internal links do not carry the same weight as external links do. If you use too many internal links, Google will actually lower you on their rankings because it makes you look like you are trying to trick the system. It is important for when you go to use internal links that you do not use too many.
Anchor Text Isn’t as Important as it Once Was
A few years ago, linking your keyword was a great move to improve your ranking. Now that is a cardinal sin. Anchor text, or the text that you would hyperlink an external source, isn’t nearly as important as it once was. When it comes to anchor text, it is good to anchor your link to text that makes sense but never attach it to your SEO keywords.
Need Help with Link Building in Jupiter?
There are a lot of ways to take advantage of link building but it can be confusing and tedious. If you want some extra help, contact us today. Digital Resource is your destination for all things to do with link building in Jupiter.