Local SEO is a great way to market your business online while targeting local people that are likely to be looking for your services. Millions of customers use local search every day to find the best local businesses in their area. You can help increase your chances of getting found by these potential customers by running a successful local SEO campaign. Let’s take a look at some of the ways that local SEO in Chicago can help your business.
People Are Turning to the Internet to Find Local Businesses
While there are still some out there that use a phone book, the majority of people turn to the internet to search for local businesses. In fact, 64% of local customers use search engines and directories as their main way to find local businesses. If you aren’t showing up on those local searches, you are losing out on business.
Local Search Marketing is Highly Targeted
The most common reasons that people are doing local searches are for specific business or specific products. They aren’t always searching for a specific business name though. By using local search tactics, you can better position your business and promote what you have to offer to local customers when they’re looking for your type of business.
Great Return on Investment
Unlike traditional advertising, with local SEO there is little-wasted exposure. You reach potential customers when they need you, not when they don’t. This makes Local SEO both efficient and cost-effective.
Are You Interested in Local SEO in Chicago?
If you have a local business and aren’t taking advantage of local SEO, you are losing out on potential customers or clients. At Digital Resource, we are an industry leader when it comes to local SEO. Contact our internet marketing team to learn how we can ensure you get found by local customers today.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.