Over 80% of online consumers use their cell phones to search for a local business. This can be anything from finding the best Greek restaurant near them or someone that can fix their car. All types of businesses can benefit from optimized local search results. The question is, are people finding you? Let’s take a look at what maps optimization in New York City is and how it can work for your business.
What Is Maps Optimization?
Ever notice when you do a Google search either from your computer or your phone that a lot of the top results are local listings? That’s no accident. Google is placing a priority on getting people connected with local businesses. With local search marketing and local online advertising campaigns, you can get your website on the list. A strong Google maps optimization campaign can ensure that your business listings grab the attention of internet searchers through careful keyword placement and complete, up-to-date information about your company.
How Does It All Work?
Formerly Google Places, Google My Business enables business owners to claim a listing for their business so they will show up in search results. Google My Business will display information that searchers may want to know, such as address, opening hours, and customer ratings. In order to fully reap the benefits of Google My Business and to ensure that you are getting optimal placement, make sure you fill everything out in full. Many businesses will claim their listing but provide only the most basic of information. This results in far less visibility and a poorer overall Google Maps ranking.
Are You Interested in Maps Optimization in New York City?
If you aren’t utilizing Google Maps to attract business, then you are losing out on potential customers. At Digital Resource we can work with you to make sure you are being found locally when it comes to Google. Contact us today to learn more.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.
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