Marketing Consulting | 3-Step SEO Analysis

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SEO Optimization is a challenging but also rewarding method of improving your search rankings and obtaining new customers. Here are three great ways to get a head start on the process.

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Keyword Research

Know what people are searching.

The first step to performing any kind of SEO analysis or strategy is identifying realistic keywords you can use to boost your audience. By targeting more specific keywords that have less competition surrounding them, you can increase your rankings for that specific keyword in search engines. General keywords are also harder to use because larger websites have targeted them at a much higher rate than any small business. Target keywords that are realistic for your area and are also specific to your business to get a head start.

 

Identify your Competitors

Know what you’re up against.

One of the best ways to see what direction your keywords should be heading in is to see what your biggest competitors are. Looking up the metrics on how well certain keywords are performing and how customers interact with their websites will also give insight into what your next steps should be.

 

Develop a Strategy

Know what the next step is.

After you have made an assessment of which keywords to focus on, and the ways of implementing those keywords in posts or blogs, for example, you can begin optimizing your online presence for SEO and draw results over time in the form of more clicks and more customers. SEO Optimization remains one of the biggest challenges for new businesses looking to increase their customer base.

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Marketing Consulting

Digital Resource is the premier agency focused on expert optimization and also proven results. Call today if you have any question about our line of services.

Tyler was born in Ocala, Florida, and raised in Miami. Tyler has earned a bachelors degree in English from Florida State University, and is an Internet Marketing Specialist for Digital Resource. As an experienced musician and writer, Tyler has a wide range of abilities to bring to the table in the most professional way possible.

Free Internet Marketing Analysis

Our team is ready to review your website, your search rankings, and social media presence. We'll provide you with some tips to help you propel traffic, drive leads and increase revenue.

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