38% customers that have used live chat on a business website say they’ve made purchases due to a chat session itself. 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a website can offer. But perhaps the best benefit of live chat services is the abundant generation of high-quality leads.
How does Miami live chat help your business?
Live chatting is very convenient for website visitors. Thus, superior leads are more likely to use it instead of calling an office. Live chat reaches your website visitors in the moment that they are considering your services most. It can then act as a catalyst in converting them into sales leads. Customers don’t want to search a site for a phone number anymore just to call an office and navigate an automated phone tree. Therefore, passive visitors are more easily converted into immediate contacts. Because of the prevalence of the “chat with me” or “contact me” button, the user never has to look far to initiate that contact in their moment of need.
More importantly for you, incoming live chats are opportunities to gather vital contact information from customers. They have already expressed interest in your services by participating in your chat. Now, the ball is in your court to follow up with them about the products you already know they desire. Even if a sale doesn’t close from that customer, 63% of visitors say they are more likely to return to a website that offers live chat. And if the sale closes? Well, 62% of customers report being more likely to purchase from a site with live chat services again.
But isn’t Miami live chat difficult?
In short, no. Not at all! Any company can use Miami live chat services to nudge website visitors into providing their name and email. Try getting creative with your live chat. Consider offering coupons, discounts or free delivery as an incentive that encourages visitors to participate in a chat. When an incentive is shown to the visitor, it acts as a call-to-action. However, don’t be too robotic. A robotic sounding chat with the mere goal of selling something is likely to turn customers off. Customers appreciate when a live chat is warm with human help. Having robotic greetings or responses can kill the effectiveness of your live chat.
While Miami live chat services can be extremely beneficial, it is important to remember that they require proper attention. It is imperative that your live chat is operational throughout your business hours. A representative should be able to respond to a customer at a moment’s notice.
Tayler is a graduate from Florida Atlantic University where she studied multimedia journalism, English, and psychology. She brings extensive writing knowledge to our team and over ten years of customer service experience. Tayler is ready to provide businesses with quality content that helps to build consumer satisfaction and rapport.