While you might think of Facebook as a great place to keep up with friends and family, it can also be a great place to grow your business. Facebook ads allow you to keep up with your current client base and potentially expand your client base through the popular social media site. Here are some ways that Nashville Facebook ads can help your business.
Your Facebook ad needs content, but not just any content. Make sure it is content that is tailored to who you are trying to appeal to. It needs to be something engaging that a potential customer will stop and read when scrolling through their feed. People will be more likely to buy from you if you are regularly providing them with valuable, insightful content. Before you can start asking things from your clients on Facebook or even offer specials you have to build a following. Content can do just that.
Who doesn’t like getting things for free?? Nobody, that’s who. If you offer someone an incentive for liking your page or using your company, they are significantly more likely to do so. It can be as simple as offering a free consultation if they like your Facebook page. Once you “get them in the door” then you can show them why they should continue to use you and offering them an incentive is a sure fire way to do that.
Another way to attract a new client base, or simply reward your current clients, is to offer discounts via Facebook ads and your Facebook page. You can offer customers a % off certain products or services for either presenting your Facebook ad or liking your page. It’s the same as offering freebies. Sometimes just getting them in the door can be the hardest part. Discounts can incentivize them to try you out.
If you are looking for a bigger splash than a discount or a small freebie, consider running a Facebook contest. Not only will it help grow your Facebook page, it will also grow your email leads as well. Most third-party contest apps include an email capture form that would need to be filled out before someone can participate in the contest. Not only can you turn around and add all those people to your email marketing lists, thus having another outlet to reach out to them, people will likely be so intrigued by whatever is being given away in the contest that if they don’t win they will still inquire about it.
Does Your Business Need Help With Nashville Facebook Ads?
When used properly, Facebook can be an extremely valuable marketing tool. You can you’re your client base simply by interacting with them on the social media platform. Contact us today to find out how we can assist you with your Nashville Facebook ads needs.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.