If you don’t know by now, Instagram is a heavy hitter in the social media world. With a whopping 800 million active users, and 80 percent of them following a business, its crucial for your small business to be active on Instagram. However, unfortunately, most small businesses don’t include Instagram in their marketing strategy, simply because they don’t know where to start. Here are a few tips to get your small business started on Instagram. For further assistance with your social media marketing, contact our New York city social media marketing company today!
Make Sure Your Account Is a Business Account
First things first, making sure your Instagram account is a business account. This will give you access to specific tools that will come in handy when trying to market your business, such as, analytics, directions to your business, the ability to promote posts, and more.
Ask Questions in Your Captions
Prompt your followers to engage with your content by asking a question in your posts. This will start a conversation with your followers, which will allow you to interact with them on a more personal level, all while increasing your engagement.
Utilizing relevant hashtags is a way for potential customers to find your business. Make sure to tag your posts with hashtags that are relevant to your industry and business. That way, when users are searching for a related topic, your business will be present.
New York City Social Media Marketing Company
Instagram marketing tools are constantly changing and it’s important to keep up with them so that your content stays fresh. Do you need assistance with your social media? Hire a full-service marketing agency to ensure you don’t fall behind the learning curve. Contact our social media specialiststoday to begin improving your social media presence!