Giving your restaurant a digital footprint can be tough if you don’t have the right tools. Local SEO is a great way to optimize your restaurant business to your neighboring target audience. Local SEO involves gaining more visibility to your brick-and-mortar location. Let’s take at how you can take advantage of SEO for restaurants!
Tips and Tricks to Know:
1. Create a Google My Business Page
In the first place, you need to create a “Google My Business” (GMB) page to reach local customers. This should be the first order of business when optimizing for local SEO. This page will automatically generate in the search results after an online search was completed.
Also, this feature allows users to find out your hours, upcoming events, or the option to make online reservations. Plus, you can add shortened URLs to your GMB page that directs to your contact forms!
Moreover, you must ensure that your citations are up to date. This is referring to your business’s address, name, and contact information. This information needs to be accurate on your website, social media platforms, and so on. In fact, you can expect to control solid traffic flow with current citations. For instance, direct calls and specific questions for online searches!
3. Optimize Menu
Furthermore, you can tackle local SEO by adding menu-related keywords and images. More often, people are searching for menu items at local restaurants than ever before. Write content on your website that includes menu keywords for those searches.
In particular, use “large protein tuna bowls” as opposed to “tuna bowls”. This ensures that your restaurant will rank first by taking verbiage directly from the menu.
Are You Looking for Effective SEO for Restaurants?
All in all, it is crucial that you are taking advantage of local SEO techniques for your restaurant. It will help your business grow in ways you never thought possible. Contact us today to learn more!
Tapkannia is a graduate of Florida International University with a B.A. in Political Science and a minor in International Relations. She enjoys being a part of a team working on media and digital marketing strategies. She finds solace in the written word and producing quality content.