SEO is crucial to a website’s success. Without SEO, a website cannot be found on search engines. If a website can’t be found by search engines, it will not show up in search results. Unfortunately for many novice marketers, there are many misconceptions out there about SEO that are actually hurting people’s businesses. Let’s take a look at some of the common misconceptions about SEO in Juno Beach.
SEO is Only a One-Time Thing
Not only is this theory incredibly false, but if you are abiding by it you are actively hurting your business. SEO is not a one-time thing. SEO is not a two-time thing. SEO is a never-ending, ever-evolving process. The most important thing to remember when it comes to SEO is consistency. If you are constantly keeping up with your SEO efforts and making changes to keep up with the latest trends you are doing the right thing. If you don’t, you will start losing your ranking on Google until you have dropped off the first page, or even worse off Google altogether.
Content Marketing Can Replace SEO
Once again, if you follow this theory stop immediately. Yes, content marketing is incredibly important. Without content, your SEO efforts would largely go to waste. That doesn’t, however, mean that the two are one in the same or even interchangeable. Content should be an enhancer when it comes to SEO, not a replacement.
SEO Is All About Links
This isn’t true, but it’s also important to know that links remain valuable. The key is to have what Google considers high-quality links. A single backlink from an authoritative website is much more valued than dozens of thousands of low-quality links.
Are You Looking for Help with SEO in Juno Beach?
With SEO rules constantly changing and evolving, it can be difficult for one person to keep up with. Luckily, at Digital Resource we are experts when it comes to the latest SEO trends. Contact ustoday to learn more about how we can work with you to strengthen your SEO.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.