You might think you are an expert when it comes to SEO. However, there are many aspects of running a successful SEO campaign that are overlooked. Sometimes we don’t even realize that we are doing it. Let’s take a look at, and answer, some important questions about SEO in Los Angeles that you might not know.
What’s the Difference Between Organic vs. Paid Results?
Organic results are the results that appear in search engines, for free, based on an algorithm. This is where SEO comes into play. The better your SEO is, the better search engines like google will rank you in their searches. Paid search results appear at the top or side of a page and will be marked with the word “ad”. These are the links that advertisers pay to appear on different search engines.
What Are Meta Descriptions?
A meta description is the text that appears below your page in a search engine result that explains what the page is all about. The meta description should include the focus keyword of the blog article for SEO purposes. It’s important that you write something compelling in your meta description. This will entice readers to click the link, improving conversion rates.
Do I Need Alt Text On My Images?
The simple answer is yes. While search engines can’t read images, they can read text. The alt text helps them figure out what the images are all about.
Are You Looking for Help with SEO in Los Angeles?
While this is a helpful primer for improving your SEO, it can still be a complicated process. No need to worry though, we have you covered. At Digital Resource, we are an industry leader when it comes to SEO and getting your website placing higher on Google searches. Contact us today to learn more.
With a degree in communication from the University of Central Florida, Dan has an extensive background in writing. Dan has written for many different types of entities including television news, newspapers and magazines, and real estate. He enjoys the creative freedom that comes with writing and being able to express his thoughts and ideas to a wide ranging audience.