The social media landscape can be intimidating for new companies. This is because there are always new trends and topics that change every single day. As a social media agency, we provide the most sought-after tips to tackle your social media campaign!
How to Boost Engagement:
1. Respond to Comments
For starters, you should always reply back to comments on your social media posts. This shows that your business actually cares about opinions for a specific post. It illustrates that your company is not a static page and you want to be involved with your audience.
2. Use Live Video
Moreover, live videos are the best way to improve your organic search results. Since this is found on your social media page, you should engage in live videos frequently. Always have an individual who has a warm personality as well as a strong presence in front of the camera. Try to show videos such as behind the scenes and live event coverage.
3. Spark Conversations
In addition, you want your company to be a trending topic on social media. This can be achieved by sparking conversation with a single post. For example, post a photo with a caption, “What color is your toothbrush?”, for dental practices. You will immediately see comments show up that provides visibility and engagement.
4. Incorporate Personality
Lastly, always include a fun personality with your audience! Add posts that have bright colors or ask them a goofy question to build engagement. People are more interactive and receptive to posts that are playful.
Do You Need a Trustworthy Social Media Agency?
All in all, it is important to us that you are receiving optimal social media assistance. Our team knows how to promote the best content and attract a wide audience. Contact us today to get started!
Tapkannia is a graduate of Florida International University with a B.A. in Political Science and a minor in International Relations. She enjoys being a part of a team working on media and digital marketing strategies. She finds solace in the written word and producing quality content.