South Florida Digital Marketing | 3 Ways to Leverage Map Optimization

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It is important that you are taking advantage of everything Google Maps has to offer you. This is a great way for your customers to find your location as efficiently as possible. Take note of how your South Florida digital marketing landscape changes with the power of Google Maps!

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How Can I Optimize My Map Strategy?

1. Ranking

For starters, effective map optimization relies on your own company’s ranking. In fact, the ranking optimizes your location and website to users. The higher your ranking, the better your company’s visibility to potential customers.

You can improve your ranking by creating a “Google My Business” page and claim your company immediately.

 

2. Proximity

In addition, Google Maps also optimizes your location in proximity to neighboring customers. Even if your audience is looking for other places on the map, your business will show up because it is in proximity to their location.

Don’t underestimate the power of nearby residents and locals because they can make or break your overall campaign.

 

3. Reach

Furthermore, you can expand your reach based on your Google Maps location. The extent of your reach is important because you are trying to attract other audiences. Yes, we recommend focusing on your own target audience. However, there is always room to expand your audience and put a new blanket over other prospectives.

 

how can i learn more about map optimization close to me?

 

Do You Need a South Florida Digital Marketing Company?

Last but not least, it is important that you are learning the best techniques to stay connected to your audience and make yourself more available. Google Maps is the bridge between your location and utilizing the best map tools the internet has to offer. Contact us today to learn more about our FREE website evaluation!

Tapkannia is a graduate of Florida International University with a B.A. in Political Science and a minor in International Relations. She enjoys being a part of a team working on media and digital marketing strategies. She finds solace in the written word and producing quality content.

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