63% of consumers agree that they would prefer real people marketing to them over celebrities 71% of consumers are more inclined to purchase based on a social media reference The top 25 YouTube stars get 3x more video views than traditional celebrities Social media paved the way for normal people to build their brand and […]

  60% of Google Searches are done on a mobile. 44% of referral traffic goes through Google. SEO can drive a 14% Conversion rate on average.     When it comes to optimizing your content one of the best thongs you can do is to go through your evergreen content and find things you can […]

Today’s consumers spend more than 5 hours per day on their smartphones. 57% of the online traffic in the United States is coming from smartphones and tablets. On average, people check their phones 150 times per day and spend at least 1 minute and 10 seconds in each mobile session.  Whether we’re willing to admit […]

Personalized emails get an 18.8% open rate and a 2.1% click rate. 74% of website visitors get frustrated when web content isn’t personalized. 63% of millennials are only willing to share their personal information if they receive personalized offers Do you know that the people who visit your site are there for different reasons? These […]

A/B testing subject lines can increase your chances of getting people to click A/B testing allows you to find the ideal balance between content depth and conversion rate 70% of consumers rely on opinions from online reviews to make purchase decisions If you are struggling to gain visibility and website traffic from Google, you are […]

Customer experience and acquisition has fast become a top priority for businesses, and this is no different for 2019 86% of buyers are willing to pay more for great customer experiences 49% of buyers have made impulse purchases after receiving a more personalized experience Understanding your customers’ needs and preferences is the secret of successful […]

91% of B2B marketers are using content marketing to find customers 95% of web browsers only look at the first page of search engine results 86% of B2C marketers are convinced that content marketing works Content marketing is not just about choosing clever words and stitching them together to create a beautiful story for the […]

By 2020, 85% of customer interactions will be handled without a human agent 35% of consumers want to see more companies using chatbots (Opus Research, 2018). 55% of respondents say they would most enjoy getting an instant response and answers to simple questions from a chatbot (The State of Chatbots Report, 2018). Generating a frequent […]

Average US smartphone user receives 46 app push notifications per day 40% of web push notification senders belong to either the eCommerce or media, publishing & blogging sectors Opt-in rates are much higher on Android devices (91.1%) than iOS (43.9%); users for the latter have to actively opt-in, while the former are automatically enrolled, say […]

By 2040, there won’t be enough power bandwidth to keep every computer running across the globe (Semiconductor Industry Association). By 2020, the quantum computing market will be worth an estimated amount of $5 billion (Market Research Media). The United States invested $421 million in quantum computing research while 19 other countries have invested at least […]