Domain authority (DA) correlates with search engine result pages There are over 40 variables used to calculate domain authority Backlinking is critical in increasing domain authority How do you determine your online success? How about the strength of your online presence? These are the questions that online marketers contend with regularly. The truth is that […]

Videos on Facebook receive 8 billion views per day One-third of people on the internet use YouTube Users watch 2 billion videos on Twitter per day Creating awesome video content is one thing, but did you know that you should handle video posting differently for all of the popular social media platforms? That’s right! Social […]

70% of what people watch on YouTube is determined by its recommendation algorithm 73% of U.S. adults use YouTube 500 hours of video are uploaded every minute The majority of Americans watch videos on YouTube, so if you’re not using it to advertise for your business, it’s definitely something you should look into. YouTube is […]

You just published your blog post or video, and you’re super excited, but no one’s liking or commenting. That probably means no one’s sharing it either. No matter how good you think your content might be, it won’t reach its true potential if no one is sharing your work. That’s why you need to find […]

38% of people will stop viewing a website if the content or layout is unattractive (Blue Corona) 48% of people cited that a website’s design is the No. 1 factor in determining the credibility of a business (Blue Corona) Increasing your website loading speed can prevent the loss of 7% of possible conversions (Infront webworks) […]

Twitter has 145 million daily users. 20% of Twitter’s base is American. 44% of 18-24-year-olds use Twitter regularly.   While social media is one of the more lucrative yet difficult to master aspects of digital marketing, it is important to consider the specific rules and peculiarities that go into optimizing your Twitter account, as it […]

There are about 600 million visual searches on Pinterest every month. Image-based Ads have an 8.5% conversion rate, and Pinterest is estimated to earn $ 1 billion a year in ad profit by 2020. It is projected that by 2021, brands that incorporate visual search and voice search in their websites will have an increase […]

79% of marketers in the United States can generate sales through event marketing. 65% of consumers who attend live events claim that doing so helps them gain a better understanding of a particular product or service. 70% of internet users become regular customers after attending an experiential marketing event. Statistics show that today’s consumers have […]

Compared to companies that don’t have well-defined omnichannel customer experience programs in place, those that do achieve about 91% higher year-over-year upsurge in customer retention rate. 68% of Millennials demand an integrated and seamless customer experience regardless of the channel. 86% of customers will pay up to 25% more for products or services just to […]

21% of marketers write for search engines. 91% of content gets no organic traffic from Google. 50% of search queries are more than four words.   With the New Year coming, it will be important to stay on top of trends and make sure you have your keyword lists optimized for potential changes. Here are […]