67% of all clicks go to the first result. Google accounts for 79% of al desktop search traffic. 50% of search queries are at least four words.   Many websites struggle with a high bounce rate, that is, many people are spending too little time on your site and leaving after only a few seconds. […]

YouTube has over 1 billion users. 45% of people watch more than an hour of Facebook video per week. 87% of online marketers use video content.   One of the most recent successful trends in digital marketing has been an increase in the prevalence of video marketing to boost viewership and grab attention. When it […]

65% of all clicks go to the first five results. Google gets more than 75k searches per second. 70% of marketers say SEO is more effective than PPC.     Many business owners and independent advertisers are familiar with optimization on social media and publishing platforms, but optimizing your writing can be more challenging, especially […]

Email is the third most influential source of information for B2B audiences, behind only colleague recommendations and industry-specific thought leaders. 86% of business professionals prefer to use email when communicating for business purposes. 56 percent of brands using emoji in their email subject lines had a higher open rate, according to a report by Experian. […]

93% of all online actions begin with a search. 75% of users don’t scroll past the first page. 50% of searches use 4 or more words.     Many businesses that incorporate SEO strategies into their digital advertising campaigns find themselves stalling when it comes to attracting more traffic. The SEO plateau seems to be […]

Cisco predicts that video content will represent 80% of all internet traffic by 2021. Every month, 85% of internet users in the U.S. watch online video content on any of their devices. 54% of internet users want to see more video content from a business they support. These statistics show that the right time for […]

There are many reasons why you need to get a leg up on the competitors in your industry. This is a great way to get started by compiling a “competitor profile”. In essence, this profile helps get you in the mindset of the direction your company needs to take. Let’s take a look at how […]

It is essential that you are taking advantage of everything Facebook ad management has to offer you. Facebook is one of the leading social media platforms people use every day. As such, that’s why you need to keep this momentum within your digital marketing campaign!   Where Do I Begin the Ad Process? 1. What […]

Many older companies tend to forget about their digital marketing efforts in favor of more traditional methods like signage and radio ads. By taking the time to set up accounts on multiple platforms and learning how to use them, you can significantly boost your reach and grab some of the local spotlight. Here are a […]

Did you know that you can increase your rankings by using long-tail keywords? It is important that you are taking advantage of the best SEO keywords for local restaurants to optimize your business. Take a look below to learn more!     What Does Long-Tail Do for My Campaign? 1. Less Competition For starters, long-tail […]