On average, 1 billion people use Instagram in a month. According to the Pew Research Center, the largest demographic group using Instagram are 18-24  years old. Instagram garners nearly 3.5 billion likes on a daily basis.   Someone’s just added a new post. We look at the image, read the caption, and double-tap to “like”. […]

  Welcome emails have an opening rate of 82%. Personalized subject lines get emails opened 50% more often. Videos in emails can increase open rates by 300%.     Email strategy has taken some drastic turns and twists over the last few years, but here’s how you can get your email strategy ready for the […]

57% of businesses agree that chatbots are able to deliver large ROI with very minimal effort. 90% of businesses experience faster complaint resolution with bots. 70% of millennials had positive experiences with chatbots.  Chatbots are on the rise. Aside from bringing a fresh way for companies to connect with their customers and the whole world, […]

For anyone who is new to using platforms like Instagram for their social media ad campaigns, it can be difficult to keep up with all of the trends and tricks you need to know if you want a more successful campaign. Here are a few things you need to know if you want to expand […]

Many older companies tend to forget about their digital marketing efforts in favor of more traditional methods like signage and radio ads. By taking the time to set up accounts on multiple platforms and learning how to use them, you can significantly boost your reach and grab some of the local spotlight. Here are a […]

For many businesses, email marketing remains one for the backbones of their approach to marketing in general. Here are a few ways you can update your email strategy for the modern era and get the results you need. While Email might be a dinosaur in the digital marketing game, it is certainly still alive and […]

Did you know that search engine optimaization (Did you mean, “search engine optimization”?) is the best way to get users to notice you online?  SEO is a purely organic or inorganic marketing tool that can put audiences in your company’s reach.   Is My CTR Strategy Working? 1. What is Organic CTR? Organic CTR is […]

  Graphic design can be difficult to learn and master, but with the right designer, you can realize anything you can imagine on a live web page. Here are a few design elements any graphic artist should know before constructing a logo or a full web page. Design makes a big difference in the perceived […]

In order to take charge of your marketing and web design company, you need to pay attention to data. This data is in direct correlation to how your audience interacts with your website, ads, and social media campaigns. Let’s take a closer look as to why data contains an important measure—calculating progress toward success.   […]

Small and independent local businesses can have difficulty driving customer exposure and getting a good reputation around town. Because live chat is instant, people from around your business are able to interact with your team at a moment’s notice, asking questions and solving problems. Here are a few ways you might not have considered when […]