There is constantly a new Facebook update and the platform is constantly testing new things that are met with mixed reactions. But, one thing that seems to be evolving positively is the Facebook cover. As one of the very first things page visitors see, this strip of visual content can play a very important role. […]

Like most things in life, there’s a right way to do things and a wrong way to do things. That includes internet marketing. If you are going to take the time to invest in an internet marketing campaign, you might as well do it right. Let’s take a look at some of the do’s and […]

When thinking about a new website for your business, you probably want a beautiful site that gets you more sales. Although, it is also important that your site functions well. When you hire our Boston web design company, we’ll make sure your website has a good foundation to stand on before getting you visitors. That’s […]

Online marketing is essential for building a presence in a competitive market and standing out from competitors. If your business has an online marketing presence, you need to ensure your marketing strategy is incorporating the latest trends. Consumer preferences are constantly changing, and this affects how they react to online marketing techniques. Check out what’s […]

There’s no doubt that more and more businesses are featuring live chat on their websites. More and more customers are using live chat to receive answers to their questions. In fact, in a recent study, 90% of customers said that they find live chat on a website to be helpful. Check out the reasons why […]

There is no doubt that live chat is helping businesses in every industry create more leads. Medical services, retail, and even airline companies all allow consumers to chat with a representative in real time. Customers love this opportunity to save time and get their questions answered. In addition, your business is saving both time and […]

Getting traffic to one’s site, especially quality traffic, is probably one of the most crucial aspects of the SEO process. One of the tried and true ways of doing that is through link building. Getting a high number of high-quality links pointing to your site in the right context will result in more traffic to […]

Many people often forget about their websites as far as maintenance and updates go. Redesigning a website is not a simple undertaking. However, if you don’t do it, your business can easily appear outdated and boring. Since your website is a direct representation of your brand, you don’t to look fresh and modern. The decision […]

Not all content needs to be shared everywhere. Not all content is suitable for every social media platform either. Not only is it ok to post different things on different platforms, it might actually help gain more traction and get more followers. Every platform has its own audience. And each audience has their own expectations […]

2018 is a big year of change for Facebook. With an emphasis on locality and genuineness, another new Facebook update will make it easier for local news sources to be legitimized and publicized within their demographic. However, it seems that this update won’t just benefit news sources. How? Keep reading to learn more: How Can […]