Squarespace is one of the best-known brands when it comes to website building. Chances are if you have watched TV or listened to a podcast recently, you have probably heard an ad for them. While at first glance, Squarespace might seem like a great company to use to build out your website, that’s actually not […]

If you have been in the market for either a new website or a re-design of your current website, chances are you have probably come across Weebly. Weebly is an e-commerce company specializing in website creation and integrated marketing for small businesses. While at first glance it might seem like Weebly offers a great product, […]

Whether its social media, blogging or any other marketing efforts, the key to successful marketing is consistency. Being consistent with your marketing strategies will help build your business’s reputation and following, which ultimately leads to new customers and sales. However, being consistent with your marketing can be challenging, especially if you are inexperienced or new to […]

With email marketing, if people aren’t opening your emails you are just wasting your time putting them together. You probably get numerous emails throughout the day. How do you decide which ones you open and which ones you send straight to the trash? Let’s take a look at some ways that you can get more […]

Despite all the changes that have come to the digital marketing world over the past year or two, there was been one common thing that hasn’t changed. Link building still has a direct correlation with SEO and search rankings. No matter what changes you have made to your marketing efforts, it’s important to continue to […]

These days, just getting your business listed on Google Maps is only the beginning. With more and more people relying on Google Maps, especially when on the road, to find businesses if you aren’t ranking on the first page, you aren’t getting noticed. So, how do you get ranked on that first page? Well, let’s […]

Have you abandoned email marketing because people just weren’t opening your emails? Well, that’s not necessarily because email marketing isn’t an effective tool anymore. If you aren’t giving people a reason to open your emails, then it doesn’t matter how good the content inside your email is. Let’s take a look at some ways that […]

Recently, GoogleAdWords is proving to be one of the most successful paid advertising platforms available. Businesses of all sizes and in all industries are tapping into the power of Google AdWords. With Google owning 71% of search engine market share, investing in Google AdWords is a smart move for your business. For further convincing, here […]

Optimizing your SEO is crucial to all your marketing efforts. Without SEO, Google won’t be able to find you when someone runs a search, at least not organically. Due to search engines’ developments and users’ changing perspectives, SEO methods are constantly changing and evolving. One bad move could send you tumbling down the search rankings. […]

Local SEO is largely forgotten about these days. While many business and website owners are concerned with their broader SEO rank, they are forgetting about the most important thing: the local customer. In today’s age of the smartphone, many people search for businesses while they are already on the road. If your business isn’t showing […]