With every passing year, web design changes right before our eyes. For top web design companies, it is crucial to stay ahead of the digital marketing game. That’s why we’ve compiled a list of the most popular trends that will put you in the right position for the new year!
Trends to Incorporate in Your Design:
Bold Geometric Backgrounds
For starters, a plain-looking web design won’t cut it this year. Visitors are going to be attracted to unique geometric shapes because it grabs their attention. It shows that your company puts a substantial amount of time and effort into the design of your site. Nowadays, customers are looking for brand individuality and what makes you unique.
Next, typography will be entering an experimental period this year. In order to stand out amongst competitors, companies are using unconventional text on their homepages. For instance, warping and oversizing text are gaining significant popularity because of its unique approach.
However, don’t overuse this typography throughout all pages on your site. The trend is to use it to draw in visitors (homepage) and get them to buy your product (contact page).
Furthermore, pastel colors are getting leverage over bright, primary colors. Studies have shown that pastels offer a soothing customer experience and are more likely to purchase items. Pastel colors are more pleasing to the eye and showcase versatility in producing a formative body of work.
Do You Need Dependable Web Design Companies?
Last but not least, it is important to us that you are taking advantage of the latest web design trends. Websites are the first impression visitors will have with your company and it should be an experience to remember. Visit us today to learn more about our tips and tricks!
Tapkannia is a graduate of Florida International University with a B.A. in Political Science and a minor in International Relations. She enjoys being a part of a team working on media and digital marketing strategies. She finds solace in the written word and producing quality content.