How many times have you been around a group of friends or peers and someone has a question about something? The go-to move is to pull out your phone and Google the answer. The same thing applies to when you are looking for something to eat, somewhere to go on vacation and other topics. Having a website that is mobile-friendly is one of the most crucial things a business owner can do in today’s marketplace. Getting the right web design in Boca Raton can be the difference between having new customers reaching out to you or getting buried in the search results.
Three Ways a Mobile-Friendly Website Helps Business
Customers Are More Attached to Their Phones Now More Than Ever
The internet is becoming more and more accessible every single year. More than 1.2 billion people access the internet from a mobile device, which accounts for a stunningly high 78 percent of the total traffic. With phone developers pushing for larger screens and search engines like Google prioritizing mobile traffic, it only makes sense to have a website that is just as easy to navigate as it’s desktop counterpart.
Improves Your SEO Rankings
One thing that you might not realize is that businesses that have mobile-friendly websites are placed higher on Google than sites that do not. In 2015, Google made a change to their algorithm to reward those websites that cater to Google’s large mobile user base. They have come out to say that they prefer websites that are responsive instead of websites that have a version for desktop and a version for mobile. If you want to see an instant jump on Google, make your website mobile-friendly.
Gives You A Leg Up Over Competitors
When it comes to the ever-expanding digital marketplace, businesses that are adapting with the technology trends are more likely to have success than those that do not. If your competition has a mobile-friendly website, they already have a leg up on you. If you notice that only a select few businesses in your industry, get ahead of the curve. Mobile devices are not a trend, they are the wave. It is best to ride it than fight it or else you’ll get swept away like so many other businesses have that fail to adapt.
Need Help with Web Design in Boca Raton?
Have you been trying to find someone that can help you with web design in Boca Raton? If so, contact us today. Digital Resource is your resource for everything to do with digital marketing.
Nicholas graduated from the University of New England in 2017 with a BA in Business Administration. He is passionate about basketball and Game of Thrones. When he isn't working, he is trying to find the best place to eat in the area.
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