In person, it takes seven seconds to make a first impression. Online, your website has three seconds or less to make its first impression. And, for many online visitors, when they click on your website, it may be the first interaction ever that they have with your brand. So, when is it time to update your web design in Jacksonville? Keep reading to find out:
It is Outdated
Your website can be outdated in several ways. And, first of all, visually and functionally, your website can be outdated. So, this means that it is not user-friendly and shows its age. You should have some more modern elements (it needs to be responsive – or respond to phone sizes) that make it easy for visitors to navigate where they would like and do so with an aesthetically-pleasing interface.
You Have a New Promotion
If you are running a new promotion, you can market it through your website. This could be done with a new featured image on the home page or a small pop up. Plus, you can even promote it in your Live Chat window. This can be a simple element that changes as your promotions do.
You are Rebranding
Your website is the first impression for your brand-new customers. So, it should exemplify what your brand is. From the tone of the language to the multimedia and visual elements, it should all be consistent and brand-friendly. If it is not, you should definitely consider redoing your website.
You are Improving SEO
Search Engine Optimization is everything. And, it begins with your website. From the backend functions to the frontend design, every element that goes into your site can contribute to your SEO. And, the better your SEO, the higher you are ranking on search engine results and the more potential customers you are bringing in.
Are You in Need of a Great Web Design in Jacksonville?
Emily is a graduate from Florida Atlantic University where she studied English and communication. With a background in journalism, she is passionate about writing engaging and informative articles, and has a love for local businesses. Emily strives to assist businesses in building their brand identities and communities through quality, digital content.
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