The 1.15 billion users on Facebook present great opportunities for your company’s marketing efforts online. One strategy that a professional West Palm beach Facebook ads company uses for harnessing those sales opportunities is the use of hashtags. Keep reading to learn how your business can do the same!
What Does a Hashtag Do?
Essentially, hashtags take topics or phrases and turn them into clickable links for Facebook. You can then use those links for your personal timeline posts, fan page posts, group posts, event posts, and all types of comments. When you click on a hashtag, you see a feed of posts that include that hashtag. That is how like-minded people with similar interests are brought together to talk about trending topics on social media.
How Can Hashtags Help My Brand?
Expand Its Reach – You can help people interested any of your niche topics find each other and your products or services.
Amplify Your Brand – You can boost an idea or new product your business has by branding your Facebook page with your own special hashtag. This gives people an easy way to share information about that product or idea. Consequently, your brand gains extra exposure.
Cross Social Platforms – You can post your hashtags to multiple platforms with the same post for maximum exposure.
Promote Specials and Events – You can use a special hashtag in your posts to promote any of your sales promotions or branding events that are taking place. Additionally, you can expect better engagement and sales as a result of doing so on other social platforms.
Capture New Fan and Potential Leads – You can gain more potential to reach like-minded individuals within your key audiences. Then, you can get them to engage with your page or cause.
Which West Palm Beach Facebook Ads Company Can Assist My Company?
For Facebook Ads and social media posts that make the biggest impact, contact Digital Resource. Our online marketing agency has the team and strategies you need to grow your business and rise above your competitors.
Tayler is a graduate from Florida Atlantic University where she studied multimedia journalism, English, and psychology. She brings extensive writing knowledge to our team and over ten years of customer service experience. Tayler is ready to provide businesses with quality content that helps to build consumer satisfaction and rapport.