West Palm Beach, FL, April 7, 2022 — Digital marketing leader Digital Resource celebrates its victory in the 2022 Digital + Social Media Awards, presented by PR News and the Social Shake-Up. The award recognizes their exceptional Facebook Ad use in the "Stretch Zone Lead Generation 2021" campaign.
This campaign set a new standard for digital advertising effectiveness. Digital Resource managed a complex Facebook Lead Generation campaign across 106 Stretch Zone franchises using strategic targeting and a dynamic mix of creative assets and copy variations. The seamless integration between Facebook's ad technology and Stretch Zone's CRM system ensured swift sales follow-ups and an impressive conversion rate, resulting in over 102,000 leads and exceeding $4 million in tracked gross revenue.
"Winning the 2022 Digital + Social Media Award is a tremendous honor for our team," said Digital Resource President Shay Berman. "It highlights our ability to leverage specific platforms like Facebook to achieve measurable success. Our work with Stretch Zone exemplifies our data-driven and results-oriented approach, and this recognition fuels our passion to continue pushing boundaries in digital marketing."
Founded in 2014, Digital Resource is a full-service internet marketing agency headquartered in West Palm Beach, FL. The company's winning solutions and experience deliver great results for businesses in all verticals across several key areas, including but not limited to search engine optimization, social media marketing and lead generation. Digital Resource has a proven track record in generating online leads and sales, elevating brand market share, and proving return on investment.
The Digital + Social Media Awards program recognizes the most innovative and industry-altering digital communicators and campaigns. These impactful and daring digital campaigns reshaped the landscape of marketing and communications, including media relations, branding, influencer marketing, and the year’s best uses of media, including videos, social media, and more.
For more information, please direct all inquiries to Emily Creighton at (561) 429-2585 or email press@yourdigitalresource.com.
Think you've got what it takes to hang with the pros at Digital Resource? Check out our Careers page to browse current job openings!
